Lloyds Design: Catalyst Cards
How can we equip the design community with collective insights that the bank collects and use it in a playful way?
These cards can get groups of people working together to discuss and reframe problems and briefs so they are seen through multiple lenses. There are numerous ways to format the card games and depending on the challenge the format of the cards can change.
Objective: Create a tool for designers to test business thinking and discuss how trends,
consumer wants and related actions impact customers and their needs.
Skills engaged: Service Design, Insights Research, Art Direction, Production
Awards: GT Nomination Award for Best Service Design 2019
*Initial process of creating the cards
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Award for Best Service Design:
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